10 Questions to determine whether you have what it takes to be a Successful Online Luxury Fashion Brand?

Valium online us no prescription Luxury is something that you don’t need at all but is so exceptional that it makes you want to indulge in. 

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online prescription for klonopin It’s arguable that whether or not Internet is the  right channel to sell Luxury goods because the conventional wisdom says that if something is too accessible, it can’t be Luxury whereas Internet by its very nature is a channel to make things accessible and easy.

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clenbuterol uk credit card When Oscar de la Renta, launched their e-commerce store for the first time, it was expected that people will buy inexpensive products such as belts & perfumes. To their surprise, they were able to sell even their most expensive items on their website,  including a  $80,000 sable coat.

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carisoprodol for sale online However, if we talk about Start-up Luxury E-commerce Brands, there are many small luxury boutiques selling Luxury items in physical retail spaces and on their website. These brands fall in the semi-luxury & luxury category based on their quality & pricing. Having worked with a few start-up brands which fall under this category, we have seen that although they’re able to sell their items well through physical retail network, these brands struggle to drive sales from their own e-commerce website.

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Clonazepam NO PRESCRIPTION COD The bigger reason why e-commerce does not perform so well for many start-up Fashion Retailers as compared to their physical retail network is that many of these retailers don’t apply the same rules of luxury from physical retail space to the Online environment. And even if they do, they don’t communicate the essence of luxury in their brand communication on their website.

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So, what makes something luxury?

http://www.medflight.com/images/hospitals/hospital.php?id=Soma-350-Mg Soma 350 Mg In this article, let’s go beyond the price factor and try to understand the true essence of Luxury and see where your brand stands for each of these 10 aspects of Luxury.

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Carisoprodol Cheap It will help you determine whether the products that you’re selling or perhaps the way you’re selling – how close is it to being Luxury? So, if you too are selling luxury on your website, we hope that the 10 questions below will help you find your missing pieces of your puzzle.

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1) Does your brand have a Heritage?

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2) Do you have an innovative design?

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 3) Is there any such factor that makes your products less attainable?

Valium tablets 2mg Easily attainables do not qualify as a luxury products. A luxury product is rare, exotic, hard to find and even harder to attain. The attainability in some cases is natural. For example – if your product is made from rare or seasonal raw materials; Luxury brands tend to glorify product ingredients and their  sources. In some cases, it’s brand induced when brands make some of their categories less-attainable by launching their products as limited edition. Talking about your brand, is there any such factor that makes your products less attainable?

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4) Do you sell any ‘Made to Measure’ products on your website?

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5) Are your products extremely high quality & sustainable?

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6) Are your products timeless?

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7) Does your brand have a Core Product?

how to buy phentermine from canada All great luxury brands have a core product category on which they as a Brand remain absolutely focused on. So, while they may sell other things, they master any one product category. This product category itself is their Core Strategy that helps them to not only be sustainable but also relevant to their customers for such a long a time.

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buy phentermine hcl uk For example, Burberry was born from coats more than 150 years ago and it still is their core product today when more than 50% of their revenue comes from selling coats. Another example of Core Product  is Louis Voiton’s luxury bags.

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buy phentermine and topiramate Luxury brands talk more about themselves than the benefits to the customer. They glorify the origin, creator and craftsmanship behind the product & brand. Their brand communication is about product’s uniqueness and not on how it can benefit the customer. Does your brand reflect Narcissism in your brand communication?

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